E-commerce

LaBella jewellery store

An online jewellery store from Dubai: a campaign-led home page, collections such as Shahrazad and Bubbles, rings, necklaces, earrings and bracelets with filters, and a mobile layout.

LaBella Gioielli
Client
LaBella Gioielli
Year
2021
Country
United Arab Emirates
Category
E-commerce
Platforms
Web

Project story

The challenge

LaBella Gioielli is a Dubai jewellery house whose pieces are built around named collections, each with its own story. The brand needed an online store that feels as calm and refined as its pieces, lets shoppers move between collections and jewellery types, and works well on a phone.

What we built

We designed and built the store in English and Arabic with a home page led by large campaign images in gold tones. Each collection, such as Shahrazad and Bubbles, has a page with its story and pieces, and rings, necklaces, earrings and bracelets can be browsed by category with sorting, in a layout adapted for mobile.

Key features delivered

  • Home page with large campaign images
  • Collection pages with their story, such as Shahrazad and Bubbles
  • Rings, necklaces, earrings and bracelets by category
  • Category sidebar, tags and sorting
  • Grid and list views of products
  • Wishlist and cart
  • English and Arabic, with a mobile layout

These are only the highlights. The project includes many more features across its admin panel, user experience and integrations.

The results

Each collection is presented with its story next to its pieces

Shoppers find a piece by collection or by jewellery type

The store reads as clearly on a phone as on a desktop

Tech stack

LaravelVue.jsMySQLFigma

Services

LaBella Gioielli — Picture 1 of 6

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